Amazon Handmade: What is it?

What is Amazon Handmade?

Amazon Handmade is a new section of Amazon.co.uk that offers shoppers exclusive access to handmade goods from around the world. Few people know about this section, which is a marketplace for artisanal and handmade products. 

Amazon Handmade is an extension of the company's existing artisan program, which features a wide range of talented artisans who sell their unique, handcrafted products through Amazon.com. 

With this, you can shop for unique and creative items directly from the artisans who made them. This lesser-known part of Amazon is important because it helps small businesses and artisans sell their products directly to consumers.

By purchasing from Amazon Handmade, you're supporting independent artists and helping them sustain their businesses. The site offers a wide variety of products, from kitchenware to jewellery to home decor. 

With the launch of Amazon Handmade, customers now have even more options for finding one-of-a-kind items and supporting independent artisans. If you're looking for something special or one-of-a-kind, it is worth checking out. Prices are comparable to those on other sites, and there's no shortage of interesting items to choose from. So if you're looking for something unique and special, be sure to check out the Amazon Handmade section. You won't be disappointed!

What to sell on Amazon Handmade?

Amazon Handmade has a strict set of rules for what can be sold on its site. Apart from the ones mentioned in this list, you can sell other categories of products. You are not allowed to sell any item in the following 14 categories: 

1. Artwork
2. Baby products
3. Beauty & Personal Care
4. Clothing items
5. Shoes & Handbags
6. Home appliances
7. Outdoor & Home Care
8. Jewellery & Watches
9. Kitchen & Dining
10. Pet Supplies
11. Sporting Goods
12. Stationery items
13. Party Supplies
14. Toys & Games for kids.

How to sell your products on Amazon Handmade?

• Your dream of becoming an Amazon Handmade seller is now within your reach. To proceed, simply fill out this application form, register, and create a new Amazon account with the required documents submitted. Your application will then be approved.
• Once you create an account as a seller, the first step is to list your products for sale.
• With Amazon Handmade, listing your product is free, but they will deduct 15% as a referral fee once you make a sale. Otherwise, there is no hidden fee.
• Take advantage of Amazon’s new program, Fulfilled by Merchant. It's a great way to get your products shipped and delivered right when you say they will be! Your customers will receive a beautiful, handmade product from one of many providers. You get to keep all shipping costs low and operate seamlessly without having an overstock or a lot left in stock.

Why is selling on Amazon Handmade important to your business?

• Amazon is the world's largest online marketplace with a large customer base. This means that you have access to millions of potential buyers who might not be able to find your products any other way.
• Selling on Amazon gives you access to Amazon's massive marketing capabilities. 
• Amazon is such a well-known and trusted brand, shoppers are more likely to purchase items from the site than from any other source.
• With Amazon Handmade, you can build a loyal customer base who will come back again and again for your unique products.
• Increased visibility through Amazon search engine rankings.
• Easy-to-use tools that make it easy to list and sell your products. 
• You can get a competitive commission rate by selling on Amazon Handmade.

Tips to sell on Amazon Handmade

1. Optimisation

To sell your products, you have several options available. One is optimising the product listing and making it as easy for customers to find what they're looking for online, which includes using keywords in captions or descriptions that reflect how people will search when buying from us specifically. This ensures that there's no difficulty navigating through the site, resulting in increased sales.

2. Product image

The visual aspect of your product is crucial for staying competitive. To increase your product sales, you need to set perfect images for them. Customers love seeing the exact item they are buying, so make sure your photos showcase all of its features and benefits. A picture is worth a thousand words when it comes to selling online. These are the best way of showcasing what's inside and also make navigating through it easier so customers can choose easily.

3. Share and get a review

Sharing your products on social media platforms is a great way to increase sales and attract new customers. The power of sharing can work wonders for you if used correctly; with the right strategy, it will help grow exponentially! Customer reviews are a huge help in product development because they let you know what your customers think about the products that you sell. 

If you're looking for a full-service Amazon agency to help you on your Amazon journey, contact us today. We can run your account on your behalf so you can sit back and do the things you enjoy.